Precision Agriculture

Platfarm set to THRIVE on Global Demo Day, Sept 25

By 22 September 2020 September 24th, 2020 No Comments

This year the annual THRIVE Demo Day, presented in partnership with Forbes, will be open to a global audience for the first time as a virtual watch party.

Platfarm is one of just 13 companies to have made it through a fiercely competitive selection process to participate in THRIVE Demo Day ’20, joining a 2020 THRIVE Accelerator cohort with an acceptance rate of less than 3%. Platfarm’s founders have joined some of AgTech’s most promising real-world problem-solvers from the U.S., Canada, Australia, Chile, Portugal, and India over the last four months to undergo an intensive mentoring and development program, preparing Platfarm for international growth. 

“Being on stage with the best in the world is a big, exciting accomplishment” said Lyndsey Jackson, Platfarm CTO and Co-founder. “The THRIVE accelerator has given Platfarm invaluable access to expert mentors & advisors, investment capital, and an award winning program. These are challenging times, but Platfarm’s strategy and development direction have proven sound, allowing us take full advantage of everything that the THRIVE program has to offer.” 

“We truly believe that with Platfarm ordinary smart phones have the power to transform agriculture for farmers like me around the globe” said CEO and Co-founder Oli Madget. “THRIVE selected us for this program because they recognised Platfarm as a low cost, accessible solution that can address some of the world’s most pressing agricultural challenges. Being a part of THRIVE vindicates our conviction that Platfarm’s direct utility and readiness to scale really deserves a global market.”

“It’s fantastic to be based somewhere that values and backs innovation in a very strategic way.” said Oli Madgett. “We are using the THRIVE Demo Day to kick off our next fundraise and to take the next critical steps for the business. It’s an exciting time for us.” 

South Australia’s Minister for Innovation and Skills said it was terrific to see a South Australian agtech startup have their work recognised on the world stage.

“I’m pleased to announce Platfarm was granted $100,000 through the Marshall Government’s Research, Commercialisation and Start-up Fund to help accelerate its growth,” Minister Pisoni said.
“This support from the Marshall Government recognises how quickly technology in the primary industries sector is making an impact on production, sustainability and profitability.
“South Australia is well-positioned to take a lead in this sector, providing solutions on-farm and through the value chain.”

The THRIVE Accelerator Program Demo Day will run from 6:30am-8:30am ACST on Friday 25 September.
To register visit